“…And that should say very sore. How many days I went home and literally, laid on the couch for the rest of the day. But it has been worth it. It, I feel, this has been life altering. This really has. So, I’m 56. And this has, I swear, been the best thing that I’ve ever ever done. I mean, I look forward to coming here every single day. So the 55 and older crowd oughta get out here. They can do it.”
“I did a bootcamp for 5 weeks, and then I did another one inside the gym for another 5 weeks. It’s just been an incredible experience. I love these guys. They’ve helped me change my life. It just works all around… mentally, physically. I followed the NuFit program for 5 weeks while I did the bootcamp. I lost 12 pounds and 8 and 1/2 inches all total. I feel great. Mentally it helps me to stay focused. It helps my listening skills. I mean, it just was like an answer to prayer for me.”
“I love the results, because it taught me a different way of eating. At 54 years old and a grandmother.
“The thing that surprised me the most about it, not only the healthy way of eating, you just basically eat your way around the perimeter of the grocery store. And when you get away from going down all the aisles, and all the sodium, and all the pre-packaged things. And then you think, ‘What’s in this can that lasts for a year that I’m gonna put in my body and eat it. And it’s supposed to be good for a year?’ Things are supposed to rot. Things aren’t supposed to be preserved like that.
“And the thing that surprised me the most was, my metabolism changed so quickly, because I had to eat so much more food. I was used to eating little tiny bits and getting fatter, and it didn’t make any sense to me. But it makes sense now that your metabolism slows down so much, that any little bit that you eat is gonna go right to fat, especially if you’re eating the things with all the preservatives and all the fat in it.
“I lost weight because my metabolism sped up, and it’s all the good, healthy foods that I was eating. So I’m very excited about the results. I’ve lost 8 and 1/2 inches and 9 pounds, and I don’t want to change back. I’ve done every diet. I’ve done Jenny Craig. I’ve done everything you could possibly think of. And nothing worked because it didn’t make sense. The minute you stopped it or didn’t eat exactly like they told you to eat of their pre-packaged foods that were, you know, for a year shelf life, I’d get fat again, or fatter.
“this is my 3rd week. Between all of y’all kickin’ my butt, I’ve decided I can’t come here with these anymore. These are cigarettes. I’ve gotta get rid of them. That’s what Hard Exercise Works will do to you. I saw one of the videos online of some guy breaking his cigarettes, and I was like, this guy’s gonna do it, I’m gonna do it. So, thank you, Barry. Thank you, Hard Exercise Works. And I’m gonna thank my lungs in about 5 weeks…”
“I started coming to Hard Exercise 2-weeks ago, and I lost 9-pounds in 2-weeks.” “I changed up my diet completely, and I’m following all the steps that they gave me here. It’s wonderful. It’s working. 5-meals a day. Perfect. I’m enjoying it.” “My husband is excited. He noticed the weight. He said right here on my side there was, there was, like, creases, and they’re all gone. So he’s excited.”
"We were getting ready for our wedding, wanted to look good. It destroyed me, put me in the bushes. Somehow they convinced me to sign up. I signed up. And, after the first week I started getting addicted. Wouldn’t you know it a year later, I’m a rat. I hang out here, and I have a great time. I love it. I tell everybody the camaraderie is great. Just talkin’ to everybody. They’re great people around here. Nothing like it. Been to a couple other places and nothing like it. "
“I’ve never exercised like this before in my life.” “I was petrified.” “Are you still petrified?” “No.” “Since I’ve been coming I’ve lost 10 pounds and 1-dress size.” “I am very happy.” “I brought my friends. I’ve brought six of my other friends, and we all joined.” “Even if you’ve never exercised before like me, I would recommend it any time. It rocks!”
“I got tired of one of the gyms … boring. I started coming here 4 days a week. I feel so much better. 5 months ago I couldn’t even do an air squat. And now I can do a squat with 95 lbs.”
In a month an a half… “ 6 1/2 inches total off my body and 10 pounds.” “And how have you done that?” “Working out and eating better and pushing myself every day.”
From a satisfied client from the HEW Asheville, NC location
"Just wanted to share a quick thank you with both of you. I had a great time yesterday and completed something I would have never thought possible for myself. When I got started at HEW I didn't think I wanted or needed something like it in my life - I just wanted to support my friends & try something different. If it weren't for your generosity, patience and encouragement I likely would have dropped out after my first 5 weeks thinking my body couldn't handle it. I would have never known that I can actually be pretty good at something physical and what it could give me emotionally, socially, and spiritually. Thank you for your encouragement yesterday, your kind words, and for just being around to cheer us on. Thank you for doing the same in the gym every day that I am there. You have made a wonderful environment and community at HEW and you should be so proud. I'm proud to be a part of it."
“I love it. It saved my life, man. “I’ve already lost 13 pounds…” “3 full weeks, 13 pounds.”
“I’m addicted. More self confidence and more positive. It’s been an overall positive change. I can do pull ups. I couldn’t do them when I came in.”
“I’ve already lost 5 pounds and 5 inches. Trying to get rid of some excess baby weight.” “I’ve got more muscle than I’ve ever had.” “I’m really excited to be able to fit back in my work clothes after taking this year off.” “So you’d say that hard exercise works? …Oh, definitely… definitely works.”
Group bonding and camaraderie are formed from the duress that hard work produces. Navy SEALS know this. It's the reason “WHY” we started our business in 1991. And from that small community in Decatur, GA...a movement was created! Our customers expressed how they were short changed as adults...how they wanted "recess time" to last forever. So from our former team-athletic and military history, we built a family of like minded-folks, who understand hard work, wanted strength and confidence, and in that process we've made it fun.
HEW is that one “bright” spot in your hectic day that you look forward to doing. Throw in Competitions, Events, Clubs you can join, and Parties and you’ll feel right at home!
don’t join a gym join a movement
3 - 2 - 1... go!
In 1991 as the owner of Decatur Fitness Center, Matt Hunt started testing a metabolically potent workout formula. His formula had no name yet, but was a series of Functional Movements, performed at high intensity. In 1998 while dabbling in the extreme athletic sports realm, Matt met Airborne Army Ranger, Jono Senk. Jono pushed fitness beyond limits of what was normal and vomiting after intense workouts was commonplace. Jono introduced Matt to Navy SEAL, Don Mann, author of Inside Seal Team Six, another extreme exercise pioneer. The daily WOD you now experience came from those associations. In 2005 with 9-franchised locations, Matt was introduced to Greg Glassman, CrossFit’s™ founder. Greg asked Matt to consult as a SME ( subject matter expert) on how to open locations with systems for a successful operation. And that is the story of how HEW was born.